If you're wondering whether a LinkedIn profile is really that big of a deal, it's actually one of the most helpful tools in your job search toolkit. Your LinkedIn is more than just an online resume; it's your online brand!
You can use it to help you grow your business, find jobs, and network with other professionals. If you're looking for a new job, LinkedIn is also an excellent way to research companies to see if there are any connections you can use to get your foot in the door.
To help you out, I'm excited to share 3 simple things you can update on your LinkedIn profile today!
3 LinkedIn Profile Updates You Can Make Today
Update Your LinkedIn Profile Picture and Banner Photo
Your profile picture is the first thing LinkedIn users see when they come to your profile, so it's important to make a good first impression. It's always best to use a recent photo, and your face should take up the majority of the image. Using a neutral background is always a plus, and you should ensure that the picture is well-lit and clear.
Your LinkedIn profile banner photo is a great way to showcase your brand. I often recommend that clients choose photos of their favorite nature spot, their brand logo, or showcase a picture of their work. I highly recommend avoiding photos with other people for this banner unless you are in the line of work where community is crucial to your brand image and success.
Revamp Your Profile Summary
Your summary is where you can inject your personality and bring your profile to life! It's the perfect place to highlight your top skills and share the story behind them. Explain why you're so passionate about these skills and how they contribute to your long-term career goals.
This is your chance to give your profile a personal touch, so don't be afraid to share some details about your life and career journey that you're comfortable sharing in a professional setting.
Remove Your Resume From Your LinkedIn Profile
If you currently have your resume posted on your LinkedIn profile, please take that down! When you attach your resume to your profile, you're giving away all your information before you even have a chance to tailor it to an opportunity. You could even be sharing outdated information with the company of your dreams without even knowing it!
Instead, use the job history section to highlight past roles and positions. Think of your LinkedIn profile as an advertisement for your work ethic, accomplishments, and personal brand. In order for people to know more, they have to connect with you. Leave them wanting more before they get their hands on the version of your resume that you've fine-tuned for the role!
Need a Second Opinion?
As a career coach, I've seen hundreds of LinkedIn profiles from a wide range of industries. If you're ever feeling stuck or would like some help getting started, I'd be happy to review your LinkedIn profile and offer my feedback.
Schedule your FREE online consultation today, and let's get you one step closer to LinkedIn profile perfection!
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